Director of Product Marketing Commerce Payments
GoDaddy
United States Posted October 7, 2026
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Salary Range
$142,500 - $278,000
Job Description
Join GoDaddy, a leading platform for entrepreneurs to sell online, in person, and across their business workflows. As the Commerce Growth Director, you will be responsible for accelerating adoption among higher-value brick-and-mortar businesses. You will own the end-to-end go-to-market strategy and measurable growth outcomes for this segment, working cross-functionally to connect customer insights to commercial execution and the product roadmap. This is a hands-on growth leadership role that requires deep fluency in SMB commerce, payments, and commerce SaaS.
- Développer et exécuter une stratégie de mise sur le marché pour les entreprises de brique et de mortier de grande valeur, en se concentrant sur l'adoption des paiements commerciaux.
- Travailler en collaboration avec les équipes interfonctionnelles pour relier la vérité client à l'exécution commerciale et à la feuille de route produit.
- Diriger le développement de la génération de la demande, en collaborant avec le marketing pour transformer la stratégie de segment en campagnes et en expériences de destination.
- Executive-level communication and cross-functional leadership, with the confidence to create transparency and momentum across Sales, Product, Marketing, Finance, and Analytics while moving between strategy, analysis, writing, training, execution, and thoughtful use of AI
- Deep fluency in SMB Commerce, payments, POS, commerce SaaS, Merchant vertical software or adjacent merchant solutions. Able to translate customer realities into clear market opportunities
- Customer-led product craft including significant research instincts sharp positioning, compelling proof points, useful seller tools, launch planning, and the ability to turn merchant language into action
- Strong commercial judgment across pricing and packaging, offer design, funnel metrics, experimentation, retention, margin, product mix, unit economics and growth tradeoffs
- 10+ years in growth, go-to-market, product marketing, commercialization, or a closely related field. Track record of taking a segment or product from insight through measurable adoption in a global organization
- We encourage you to apply even if your experience or skillset doesn’t align perfectly with every requirement
- Omnichannel payments product experience is strongly preferred
Required Skills
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