Director Developer Platform Marketing and Growth
GoDaddy
United States Posted October 15, 2026
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Salary Range
$142,500 - $278,000
Job Description
Join GoDaddy as the Director of Developer Platform Marketing and Growth. In this role, you will be responsible for making GoDaddy more discoverable, recommendable, and trusted by developers, agencies, domain investors, and AI agents. You will build a new growth function from the ground up, define the operating model, and develop the evaluation framework for the Developer Platform. You will also own AI-agent distribution and platform partnerships, lead agent engine optimization, and manage developer GTM channels. Additionally, you will represent GoDaddy externally, build and own the change communications system, scale the platform story, drive cross-functional alignment, and measure what matters.
- Definir la función y desarrollar el modelo operativo para que la Plataforma de Desarrolladores de GoDaddy sea descubierta y recomendada por los desarrolladores y sistemas de IA.
- Ser responsable de la distribución de agentes de IA y asociaciones de plataformas, asegurando que GoDaddy aparezca donde los agentes ya buscan.
- Colaborar con equipos de producto, ingeniería, marketing y sitios para garantizar que esté construido para el consumo tanto de máquinas como de humanos.
- A track record of earning credibility with developers, technical practitioners, agencies, open-source communities, or platform ecosystems, including familiarity with how these audiences appraise platforms through documentation, GitHub, tutorials, community channels, and peer validation
- Shown success building cross-functional GTM programs across product, engineering, communications, partnerships, community, events, email, social, press, and core marketing teams
- Strong understanding of developer tools, AI agents, MCP integrations, agent engine optimization, LLM discovery behavior, machine-readable content, and how to translate sophisticated platform capabilities into clear narratives for developer, business, and executive audiences. Experience with legacy platforms
- Experience crafting platform partnerships and ecosystem distribution, including getting products into partner workflows, marketplaces, connector directories, coding assistants, LLM chat environments, or developer plugin experiences
- 10+ years proven experience across developer marketing, technical marketing, product marketing, technical partnerships, or developer relations, ideally within a global platform, developer infrastructure, API-first, cloud, or ecosystem-led business
- We encourage you to apply even if your experience or skillset doesn’t align perfectly with every requirement
Required Skills
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