Creative Lead (Paid Social)

Join Hims & Hers, a fast-growing telehealth company, as a Creative Lead for our new in-house video production team. In this hands-on role, you'll partner with a marketing Creative Strategist to bring their vision to life visually, directing shoots, shaping the look, and collaborating with production and editorial teams. You'll work across both Hims and Hers brands, adapting quickly to changing priorities and executing high-volume ad production. This position is based in Los Angeles and requires in-person attendance on set.

• Partner with the marketing Creative Strategist from the earliest concept stage, translating their vision and scripts into a fully realized visual approach.
• Own the visual execution of the pod's output end to end, bringing the Strategist's scripts and concepts to life on screen, and contributing to copy or hooks when it helps.
• Be ready to direct shoots in person, giving real time notes to talent, crew, and production, and step behind the camera yourself (when needed) for lean, quick turnaround setups.

• Hands on shooting experience, comfortable operating a camera yourself for lean shoots, not only directing a crew
• Demonstrated experience developing visual treatments, along with giving clear creative direction to crews, talent, and editors
• Proven ability to concept and ship video first ads quickly in fast paced, high volume environments, balancing craft and business needs to deliver effective solutions with minimal guidance
• Comfort adapting your craft and creative point of view across multiple brands, categories, and audiences within a shared production system, rather than staying limited to a single brand
• Comfort working with performance data as a guide for creative decisions, not just craft instinct, exercising sound judgment in balancing creative risk against practical constraints driven by the business
• Comfort collaborating across functions with editorial, production, and other internal creative teams, including distributed or offshore teams, to protect creative vision through iteration
• 6 to 9 years of experience in art direction, video direction, or design, with copywriting or scripting as a secondary skill, and a portfolio spanning concept development and video first paid social or branded content, not just execution of others' briefs
• Deep understanding of platform best practices for Meta, TikTok, YouTube, Snap, and emerging short form formats
• Strong creative instincts across both visual storytelling and voice, with proficiency in Adobe Creative Suite, Figma, and other relevant AI creative tools
• A true go getter, comfortable wearing multiple hats and adapting fast as the needs of the business change, in a lean, fast moving in house team rather than an agency structure
• Comfortable contributing to copy, hooks, or scripts when it's useful, even though scripts are typically owned by the Creative Strategist
• We encourage you to apply—even if you're not sure if your background or experience is a perfect match