Senior Marketing Operations Specialist

Join Motive as a Senior Marketing Operations Specialist, where you will be responsible for administering the MarTech stack and systems to support our rapid growth. You will collaborate with IT, enterprise systems, product, and data teams to support key marketing processes and strategic initiatives. Your expertise in MarTech applications and strong communication skills will be essential in this role.

• Administer the MarTech stack day-to-day, including technical configurations and builds, testing new functionalities, troubleshooting, and supporting continuous optimization.
• Build agentic workflows automating and scaling marketing ops processes, such as marketing-sales handoffs and key data flow monitoring.
• Implement data governance, compliance and quality measures informed by business requirements.

• Excellent problem solving skills and analytical mindset
• Strong communication and cross-functional stakeholder collaboration skills
• Past hands-on expertise administering and building in Motive’s main GTM stack: Salesforce and Marketo (certification is a plus); as well as Clay, Pendo, Outreach, 6sense, Snowflake, or similar tools
• Bachelor's degree or higher from an accredited university
• 1+ years of hands-on professional use of AI platforms such as Claude, Gemini, Glean etc
• 3+ years of hands-on experience administering a marketing technical stack and database