Head of Growth (Go-to-Market)

Join Nearby AI as the Head of Growth, where you will build and lead the acquisition engine for our new consumer marketplace. You will define and run the growth strategy, own performance marketing, and design a programmatic SEO program. Additionally, you will partner with engineering on lifecycle marketing, plan and lead the public brand launch, and build and lead the growth team as the company scales.

• Définir et exécuter la stratégie de croissance, y compris le programme d'expérimentation qui la soutient, avec des mesures liées aux résultats du marché.
• Posséder le marketing de performance sur les inventaires natifs, sociaux et partenaires, y compris le développement créatif et les tests à grande échelle.
• Concevoir, construire et exploiter un programme de référencement programmatique sur des données structurées propriétaires, avec des normes éditoriales.

• Built and operated a large programmatic SEO program on genuine per-location or per-entity data, and can show how it performed through recent major search updates
• 8+ years in growth or marketing, including several years owning an organic acquisition channel end to end
• Managed a seven-figure annual performance-marketing budget on native or social feed inventory, including creative testing at volume
• Used generative AI in production for content or page assembly, and can articulate exactly where editorial control and quality gates sit
• Grew an organic channel materially, with attribution you can defend
• Managed direct reports or led a cross-functional pod
• Measured AI-search visibility (citations in ChatGPT, Gemini, Perplexity, or Google AI answers) for at least one property and moved it
• A record of owning a business number and of changing course when the data said so
• Working SQL and hands-on experiment design and analysis
• Led a consumer brand launch end to end
• Two-sided marketplace growth, where supply and demand had to be built together
• Experience in home services, local services, or another regulated lead-generation category, including its advertising-compliance constraints