Product Manager (Growth Strategy)

Join Campaign Monitor, a leading self-serve email marketing platform, as a Product Manager focused on Growth Strategy. In this role, you will analyze customer behavior, identify areas for improvement, and develop a shared growth strategy. You will collaborate with various teams, including product managers, marketing, design, sales, and customer success. This position offers a hybrid work environment, flexible schedule, and numerous benefits, including generous paid parental leave and mental health care services.

• Identifying early behaviors that signal long-term customer success and turning those findings into a shared growth strategy.
• Analyzing signup, onboarding, activation, trial, and paid conversion; identifying the actions, sequence, and timing that distinguish successful customers.
• Building and maintaining a self-serve market opportunity model, including addressable segment size, Campaign Monitor’s current position, realistic growth opportunities.

• You enjoy connecting customer behavior and market evidence to product decisions
• You can move from hands-on analysis to a clear recommendation, build trust across functions, and follow through to see what changed
• Hands-on product analytics experience, with Amplitude strongly preferred. You can independently build and interpret funnels, cohorts, retention, segmentation, and user paths, and recognize when data cannot answer a question
• Strong quantitative modeling and market-sizing skills, with the ability to make assumptions and limitations clear. You routinely explore competitors’ products and business models and draw practical implications from category changes
• A record of influencing without direct authority. You can communicate complex findings clearly to senior stakeholders, defend a reasoned recommendation, and build productive relationships across Product, Marketing, Design, Sales, and Customer Success
• A self-directed approach to broadly defined goals, with ownership from discovery through measured outcomes. You can collaborate regularly with colleagues in Australia during AEST/AEDT working-hour overlap
• 5+ years of product management experience, including meaningful ownership of or influence on signup, onboarding, activation, trial conversion, or monetization in a product-led, self-serve business
• Practical fluency with AI tools for research and synthesis, paired with sound judgment about their reliability and limitations
• Experience in email marketing, marketing automation, martech, or the ESP category, especially serving SMB or low-touch customers
• Experience working in a globally distributed product organization
• Experience launching pricing or packaging changes in a self-serve product