Senior Director of GTM Enablement
ServiceNow
Santa Clara, CA, United States Posted October 10, 2026
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Salary Range
$220,300 - $396,500
Job Description
Join ServiceNow's Employee Experience Business Unit as a Senior Director of GTM Enablement. In this role, you will drive the enablement strategy for our GTM Ecosystem, lead a team of enablement managers, and partner with GTM leadership to equip employees with the knowledge and resources needed to successfully promote and sell EmployeeWorks. You will also design best-in-class training sessions, build a comprehensive certification program, and continuously gather feedback to drive measurable improvement and business results.
- Definir y ser responsable de la estrategia de habilitación del ecosistema GTM, trabajando en colaboración con el liderazgo de GTM para equipar a los empleados con el conocimiento y los recursos necesarios.
- Liderar un equipo de gerentes de habilitación que son responsables del diseño, desarrollo e implementación de programas de habilitación adaptados a las necesidades únicas de diferentes partes del ecosistema GTM.
- Construir y gestionar un programa de certificación integral para evaluar los niveles de conocimiento de los participantes antes y después de las sesiones de habilitación.
- Ability to travel
- Strong facilitation and presentation skills for all audience levels, including executives; demonstrated ability to garner support for new ideas and initiatives
- Strong written and oral communication skills—you can distill complex information into clear, compelling, and easy-to-follow content. Strong critical thinking and interpersonal skills
- Proficiency with GTM tools like Office 360, Google Workspace, Notion, and Gong
- Proactive attitude and a willingness to roll up your sleeves to get things done—even if it's not glamorous
- In-depth understanding of sales and technical delivery teams with expertise in value-based selling; enterprise and technical selling experience preferred
- 10-15 years' experience in building global enablement programs and managing global sales enablement teams, including enterprise field enablement across all sellers
- Exceptional attention to detail, organization, and ability to manage multiple projects and resolve roadblocks
- Experience supporting sales enablement efforts, such as updating pitch decks, product marketing collateral, competitive battlecards, sales plays, or other training materials
- Driven to learn and an openness to giving and receiving feedback
- Proven ability to scope, design, deliver, and measure effectiveness of strategic enablement programs
- A collaborative mindset and the ability to work cross-functionally with Sales, Product Marketing, Product Management, and other key stakeholders; ability to establish and build close working relationships with strong personal credibility and influencing skills
- Strong analytical capabilities in defining metrics and evaluating results delivered
- Familiarity with instructional design principles and experience creating or updating on-demand learning content (e-learnings, guided walkthroughs, LMS modules)
- Team-oriented planner and decision-maker with an ability to creatively drive alignment and deliver results
- Expertise in creating intuitive, memorable, and visually appealing assets
Required Skills
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