Vice President of Strategic Communications & Commercial Marketing

Join Smartly, a leading company in advertising technology, as the Vice President of Strategic Communications & Commercial Marketing. In this role, you will lead global communications, brand PR, analyst relations, corporate events, and customer and field marketing teams. You will report directly to the Chief Marketing Officer and be responsible for transforming global communications into a modern Center of Excellence and high-performance commercial engine. Your efforts will directly impact pipeline growth, customer retention, and overall go-to-market execution.

• Lead and scale global event strategy to drive significant event-influenced pipeline while maintaining industry-leading customer retention for programs and events.
• Drive earned media, thought leadership, and executive visibility to establish Smartly at the center of industry conversations across advertising, AI, and creative technology.
• Own and execute Smartly’s global corporate and brand communications strategy across earned media, executive communications, thought leadership, analyst relations, and industry awards.

• Commercial Mindset: Proven track record of aligning brand and communications programs directly with revenue goals and sales funnel metrics
• Process & Governance: Strong capability in operational discipline, agency management, cross-functional SLA enforcement, and budget management
• Experience: 10+ years of progressive leadership in Corporate Communications, PR, Brand Marketing, or Comms Operations within B2B SaaS or digital media organizations
• Strategic Narrative Mastery: Exceptional executive speechwriting, keynote, messaging development, and media relations capability
• Modern Workflow Integration: Hands-on understanding of Comms Ops, AI-assisted content tools, and workflow automation
• Education: Bachelor’s degree in Communications, Marketing, Journalism, or a related field (MBA or relevant advanced degree preferred)