Senior Paid Search Associate

Join Enova, a leading financial technology company, as a Senior Paid Search Associate. In this strategic role, you will own the growth and trajectory of our search and affiliate strategy for the Small Business division. You will set the vision, roadmap, and growth trajectory for SEM and affiliate channels, build and manage the affiliate partner portfolio, bridge data science and analytics, connect performance to the P&L, lead with AI, find growth opportunities, optimize channels hands-on, ensure compliance and brand integrity, and communicate cross-functionally. This is a hybrid role requiring in-office work Tuesday through Thursday, with remote flexibility on Mondays and Fridays.

• Own the search strategy, set the vision, roadmap, and growth trajectory for SEM and channels, and be accountable for performance and efficiency.
• Build and manage the affiliate partner portfolio, recruit, vet, and onboard partners, and ensure third-party promotion meets brand standards.
• Bridge data science, analytics, and performance by working closely with the Data Scientist and internal/external analytics teams to improve channel performance.

• The ability to connect channel performance to business and P&L outcomes and to explain that story simply to non-technical stakeholders
• A self-starter, action-oriented approach - you operate as an owner and treat the P&L as your own
• Hands-on fluency across paid search, AI/LLM and affiliate platforms - Google Ads and Microsoft (Bing) Ads, a bid-management/search platform such as Search Ads 360 or Marin, and affiliate networks/tracking platforms - with the technical comfort to stay in the tools when needed
• Exceptional communication and project management skills, with a track record of aligning cross-functional teams (analytics, reporting, finance, creative, compliance) and delivering on timelines
• Proven proficiency with AI tools and a track record of using them to drive real marketing outcomes - applying AI across analysis, reporting, creative, testing, and decision support to work faster and at greater scale
• A strategic, ownership mindset - a history of identifying opportunities and problems and driving solutions without being prompted
• Strong analytical skills - comfort working with data in performance reporting, web analytics tools (e.g., Google Analytics / GA4, Adobe Analytics), and SQL/BI tools to identify trends and make informed decisions
• 7+ years of experience in performance marketing, specifically paid search / SEM, affiliate marketing and a proven track record of driving online conversions and customer acquisition
• Our hybrid roles require in-office work Tuesday through Thursday, with remote flexibility on Mondays and Fridays