Staff Product Manager (Ad Marketplace Growth)

Join Snap Inc. as a Staff Product Manager in the Ads Platform organization. You will drive innovation and performance across our advertising platform, empowering businesses to achieve success and measurable growth through advertising on Snap. You will own the long-term product strategy and roadmap for Ads Marketplace growth, identify and prioritize new opportunities, and lead selected growth initiatives from problem discovery to initial scaling. You will work closely with various teams to translate strategic opportunities into scalable Marketplace products and communicate growth strategy to executives and cross-functional stakeholders.

• Own the long-term product strategy and roadmap for Ads Marketplace growth across Snapchat’s existing and emerging surfaces.
• Identify and prioritize new opportunities to grow the marketplace through incremental inventory supply, new advertiser use cases, expanded demand, differentiated monetization models, and new marketplace structures.
• Lead selected zero-to-one and early-stage growth initiatives end to end, from problem discovery and business-case development through product definition, experimentation, launch, and initial scaling.

• Demonstrated ability to identify, evaluate, and develop new product or business-growth opportunities in ambiguous and rapidly evolving areas
• Ability to translate changes in consumer products, user behavior, content, or technology into clear implications and opportunities for an advertising marketplace
• Experience developing zero-to-one products and leading initiatives from initial opportunity discovery through launch and measurable impact
• Proven ability to influence and align executives, Product, Engineering, Data Science, Design, Sales, Partnerships, and other cross-functional leaders without relying on formal authority
• Deep understanding of advertising marketplaces, including inventory supply, advertiser demand, auction dynamics, monetization, advertiser performance, and marketplace health
• Excellent written and verbal communication skills, including the ability to translate complex marketplace dynamics into clear product strategies and investment recommendations
• Strong analytical mindset, with experience using experimentation, opportunity sizing, scenario analysis, and structured decision frameworks to guide product strategy
• Strong system-level thinking across consumer experiences, content ecosystems, advertiser objectives, marketplace mechanics, and company goals
• Strong product and business judgment, with the ability to prioritize among opportunities that involve complex user, advertiser, partner, technical, and revenue trade-offs
• Ability to balance long-term portfolio strategy with detailed execution across multiple concurrent initiatives
• Revenue-focused leadership with a track record of identifying and delivering meaningful product, marketplace, or business growth
• 8+ years of experience in consumer, digital advertising products, or marketplace products
• BS/BA degree or equivalent relevant experience
• BA/BS degree in in computer science, electrical engineering, mathematics, physics, economics, or related field
• Experience with ad and/or marketing technology at a top-tier digital ad platform
• Experience identifying how changes in consumer products or content ecosystems affect advertising supply, demand, advertiser performance, and revenue
• Experience working with creators, publishers, media companies, developers, commerce partners, or other external ecosystems
• Advanced quantitative degree (e.g. statistics, engineering, finance, math)