Senior Marketing Manager (Fellows)

Join Handshake, a leading AI company, as a Senior Marketing Manager. In this role, you will build and grow our community of Fellows, design programs to turn them into advocates, and manage crisis communication. You will also develop creative ideas to increase engagement and retention, write content and email communications, and partner closely with the AI team. Enjoy comprehensive benefits, including health insurance, mental health support, 401k match, equity, and flexible time off.

• Concevoir et mettre en œuvre des programmes pour transformer les Fellows en défenseurs à long terme de Handshake.
• Gérer la communauté des Fellows et l'engagement social pour les maintenir soutenus, entendus et connectés à Handshake.
• Collaborer étroitement avec l'équipe AI pour garantir que les messages aux Fellows sont précis et adaptés à leurs besoins.

• Strong communication and collaboration skills across teams
• Excitement for Handshake's mission and the AI economy
• Experience engaging and growing an online community
• Creative approach to designing programs that turn users into advocates
• Sound judgment handling negative sentiment and crisis communications
• Experience in consumer-facing or community-driven marketing
• Consumer-facing writing and marketing instincts, including content and email
• Interest in AI and the people who train and evaluate it
• B2C or marketplace experience, such as social media, ecommerce, or community platforms like Reddit, Discord, or Facebook Groups, or gig, creator, or expert-network communities
• Product marketing experience, including messaging and positioning