Sr/ Brand Manager - Renal

Job Description Summary

Job Description

Major Accountabilities:

• Lead brand strategy and launch planning as part of the Integrated Brand and Launch Teams.
• Carry out, track and analyse tactical plans that drive brand growth and market share.
• Develop promotional activities that follow internal SOPs and the Code of Conduct.
• Manage brand budgets, forecasts and the marketing mix to make sure spending pays off.
• Gather market and customer insights to find new opportunities.
• Work with Medical colleagues to identify key centres, KOLs and patient needs in your territory.
• Make sure all safety and regulatory communications to healthcare professionals are compliant.

Requirements:

• At least 5 years of brand management experience in pharma industry
• New product launch experience, with strong launch skills and demonstrated track record in launch
• Renal, Specialty,or rare disease experience a plus
• Proven leadership skills, with experience coaching and motivating a team
• Proven exceptional external customer focus and building strong relationship with KOLs.
• Ability to bring strategy to life through execution.
• Proven ability to work cross-functionally.

Skills Desired