Senior Product Marketing Manager

Join Grafana Labs as a Senior Product Marketing Manager. In this role, you will partner with product managers to define product value, messaging, and go-to-market strategy. You will also create materials to help customers evaluate and adopt our products, own customer lifecycle campaigns, conduct market and customer research, and teach go-to-market and sales teams about our products. Enjoy benefits such as 30 days of paid vacation, health coverage, retirement planning, professional development, and more.

• Actively partner with product managers to define product value, messaging, and go-to-market strategy.
• Own customer lifecycle campaigns to strategically shape marketing programs and drive growth across the entire customer journey.
• Conduct market and customer research to understand pain points, competition, and opportunities.

• Experience leading product or feature launches autonomously as well as part of a team
• Ability to clearly articulate the value of technical products to customers and sellers alike
• Comfort working with a variety of internal and external stakeholders in complicated processes
• A high “say-do” ratio in executing and delivering impact
• Experience working with AI tools like ChatGPT and Claude to automate messaging and workflows
• Proven ability to take on complex projects and efficiently drive them from start to finish
• Experience with marketing and selling to a technical audience
• A passion for open source, cloud native, and infrastructure technologies
• Strong product and technical curiosity that translate to clear packaging, positioning, and messaging
• Demonstrated quantitative analytical skills for analyzing campaign performance, evaluating lifecycle metrics, and making data-driven recommendations
• Exceptional writing and communication skills
• 4+ years of relevant experience (product marketing, solutions marketing, product management)