Business Development Representative

Cents

New York, NY Posted October 8, 2026

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On-site Full-time Entry level
Salary Range

$66,300

Job Description

About the Role

A Business Development Representative (BDR) will be responsible for creating new sales opportunities for Cents. BDR's will research laundromats in their assigned territory, create an outreach plan and determine how laundromats can benefit from leveraging Cents’ all-in-one digital platform. Your daily objective is to execute on a high volume, outbound, value-centric discovery process to identify high-potential laundromat owners, map out their needs, and effectively hand them off to our Account Executives.  You will operate in a fast-paced environment that directly contributes to our scaling success. After consistent high performance in the role, BDR's have the opportunity to pursue more advanced sales roles at Cents.

Responsibilities

  • Outbound Prospecting (90%): Execute targeted cold outreach (calls, text, email, and social) to single-store and multi-store laundromat owners using value-based messaging campaigns.
  • Inbound Qualification (10%): Rapidly respond to and qualify leads generated through inbound marketing efforts to assess fit for our platform.
  • Discovery & Value Articulation: Conduct consultative discovery calls focused on understanding the laundromat owner's pain points, such as fragmented vendor solutions, having to deal with quarters, and customer retention.
  • Pipeline Generation: Consistently achieve and exceed monthly quotas for qualified meetings booked for Account Executives.
  • Salesforce: Update and manage all sales activities, opportunities, and prospect information.  If it's not in Salesforce, it does not exist.

Qualifications

  • 1+ year of professional B2B experience, preferably in vertical SMB SaaS.
  • Proven outbound experience in a hunting role with phone cold calling outreach and prospecting responsibilities.
  • Demonstrated proficiency in discovery, requirements gathering and needs analyses.
  • Consistent track record of exceeding KPIs and quotas.
  • Will work 3 days a week from our headquarters in NYC.

Winning Qualities

  • Grit and Persistence: Highly driven, persistent, and passionate about sales.
  • Startup Ready: Comfortable working in a scaling startup environment and able to quickly adapt and thrive in ambiguity.
  • Consultative and Collaborative: Creative, collaborative, and able to move conversations in a mutually beneficial direction.
  • Tech Fluent: Tech-savvy and can navigate sales and internal tools quickly.
  • Growth Mindset: Ambitious with a desire and ability to learn from feedback and constantly improve.
Required Skills
business development prospecting customer retention pipeline generation Salesforce KPIs collaboration
How to apply

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