Associate Manager of Brand Communications

Join Warby Parker as an Associate Manager of Brand Communications. In this role, you will execute media relations strategies, enhance the Warby Parker narrative, and build relationships with traditional and emerging media outlets. You will contribute to integrated launch plans, pitch story ideas, and identify creative ways to tell the Warby Parker story. The ideal candidate is deeply plugged into culture and media, has strong editorial judgment, and is excited to help steward a well-established brand forward.

• Support functional leaders in crafting stories across multiple topics by creating briefs, drafting messaging points, writing pitches, and producing assets for external-facing initiatives.
• Proactively pitch and place stories by drawing on established relationships with editors, writers, producers, and creators across fashion, lifestyle, culture, retail, and business media.
• Build and maintain relationships across both traditional media and newer, evolving channels—including newsletters, podcasts, Substack writers, stylists, influencers, creative tastemakers and independent journalists—to expand how and where Warby Parker shows up.

• Not on the Office of Inspector General’s List of Excluded Individuals/Entities (LEIE)
• Are highly organized, proactive, and comfortable owning execution while collaborating closely with senior leadership
• Able to work collaboratively and develop consensus across groups and teams
• Backed by 3 years of experience working in communications, media, branding or marketing
• Proficient in Google Workspace (particularly Google Docs, Sheets, and Slides)
• Are as comfortable pitching a traditional editor as you are a newsletter writer or podcast host
• A Warby Parker superfan who’s eager to act as an ambassador of our brand
• A motivated self-starter with a no-task-too-small approach
• An excellent communicator—in person, over email, via smoke signal, etc
• Bring existing media relationships and enjoy actively engaging them to bring stories to life
• You’ll thrive in this role if you:
• Are excited by the challenge of evolving a well-known brand—finding new ways to tell familiar stories
• Have existing relationships with stylists or experience working closely with them to place product, support talent moments, or inform fashion-led storytelling
• Have strong instincts for what makes a story timely, culturally relevant, and worth telling