Senior Product Marketing Manager

Join Automation Anywhere, the leader in Agentic Process Automation (APA). As a Senior Product Marketing Manager, you will shape the go-to-market strategy for our AI-native APA platform and Agentic AI solutions for IT. You will define clear, differentiated positioning and messaging, translate technical capabilities into cohesive narratives, and partner cross-functionally to bring launches and initiatives to life. This is a unique opportunity to influence the next generation of AI-driven automation.

• Shaping go-to-market strategy for Automation Anywhere’s AI-native APA platform and Agentic AI solutions for IT, connecting innovation to meaningful customer value.
• Defining clear, differentiated positioning and messaging that makes complex technology simple, human, and compelling, and translating technical capabilities into cohesive narratives.
• Partnering cross-functionally with Product, Sales, and Marketing to bring launches, campaigns, and initiatives to life, and developing high-impact content that drives buyer action.

• A high-ownership, high-energy mindset. You thrive in fast-paced environments where collaboration is the default and velocity is the goal
• A deep understanding of IT Service Desk, ITSM and AIOps market is a plus. You know who the players are, where the gaps lie, and how to win
• Bachelor’s degree in Marketing, Business, or a related field
• A proven ability to take "under-the-hood" technology and turn it into a simple, emotional, and urgent business story. You know how to rise above the noise
• A track record of owning end-to-end GTM initiatives that activate every corner of the business—from engineering and sales to product management and the executive board
• 7+ years of product marketing experience in a high-growth environment
• High-energy, results-oriented approach with a strong sense of ownership—someone who moves quickly, iterates, and takes accountability for delivering measurable business outcomes
• Deep curiosity about customers, competitors, and market trends—paired with the ability to turn insights into actionable strategy that sharpens positioning and drives competitive advantage
• Ability to translate complex, technical AI/APA capabilities into clear, compelling, and emotionally resonant stories that influence both technical buyers and executive stakeholders
• Strong presence and credibility when engaging cross-functional leaders (Product, Sales, Marketing) and executive audiences—able to align stakeholders and drive decisions through clear, confident communication
• Proven ability to lead through influence (not authority), partnering seamlessly across teams to drive GTM execution, launches, and revenue-impacting initiatives