Brand Excellence Specialist

The Brand Excellence Specialist plays a critical role in monitoring store compliance, issuing legal

notices, and coordinating with internal teams to ensure adherence to franchise agreements and

brand standards. This role requires strong attention to detail, clear communication, and the ability

to liaise with the Legal Department on compliance escalations, particularly regarding Franchise

Disclosure Document (FDD) violation matters.

Responsibilities

• Monitor compliance-related reports and communication channels for trends
• Investigate reported issues using available documentation, state law reviews, and internal policies.
• Review compliance evidence (e.g., footage, reports, store metrics) to verify violations.
• Exercises discretion in determining the severity of compliance issues and recommending corrective actions to Franchise Partners and internal stakeholders
• Coordinate in the drafting and issuing of compliance notices (using approved legal templates), ensuring required timelines (e.g., 7-day cure period) are met.
• Follow up on pending emails and notices to ensure timely resolution and documentation.
• Provide consultative guidance to Franchise Partners regarding compliance risk and Brand excellence strategies
• Maintain detailed compliance records and contribute to the improvement of legal and compliance tracking systems.
• Escalate issues through the defined legal and compliance communication chain.

Qualifications

• A Bachelor’s degree in Business, Compliance, Legal Studies, or related field, with at least 2 years of relevant experience in compliance, operations, or brand protection; or any combination of education and experience totaling 4 years or more in these areas.
• Strong organizational and time-management skills, with the ability to manage daily workflows and multiple priorities.
• Strong analytical skills with the ability to track, interpret, and document compliance metrics.
• Excellent communication and coordination skills, with experience working across multiple departments.
• Detail-oriented with strong investigative and documentation abilities.
• Familiarity with franchise operations and franchise legal requirements (preferred).
• Proficiency with reporting tools, CRM systems, or compliance tracking platforms (preferred).