Marketing Manager - Healthcare Market Segment

Position Description

Responsible for overall management and organization of the marketing plan in support of the sales pursuit process including public relations, market research, branding, and strategic planning. * The individual hired for this role can be based anywhere in the United States, but is preferred to be located near a Turner Construction office. Previous medical equipment planning experience is strongly preferred. * Essential Duties Responsibilities: Develop a high performance marketing team through supervision, training, coaching, and mentoring.

Develop and administer profit center marketing plan adhering to company philosophy and branding standards. Manage the business unit marketing budget, looking for efficiencies and cost saving opportunities within the region and the company. Review and approve all material invoices.

Govern information management systems related to marketing. Manage high quality proposals, qualification packages and marketing materials adhering to all necessary legislative and regulatory requirements. Collaborate and proofread storyboard technical sections with technical staff and review/edit their narrative for content, clarity, and compliance.

Research current trends in marketing technology to develop and design best in class techniques for marketing materials. Direct and manage project related functions, e.g. photography, signage, special events, award submissions, project updates, and brand awareness and adherence. Work with sales team to develop presentation strategy, structure, and style and coaching the presentation team.

Coordinate presentation rehearsals, coach as necessary Network with industry firms to develop shared ideas to identify teaming opportunities. Capture information from debriefs and understand client issues. Develop and execute all profit center public relations and social media activities.

Work with Human Resources to create and maintain an internal communications program to facilitate information sharing within the company; involve leadership and technical staff. Compile/prepare special reports for annual marketing forecasts and manage and prepare monthly department sales reports. Develop and execute all profit center public relations and social media activities. #LI-PB1