Product Marketing Manager (Platform)

Join Anthropic, an AI safety and research company, as a Product Marketing Manager for the Claude Platform. In this role, you will lead go-to-market planning and execution for new platform products, develop compelling product messaging, drive product launches, design and implement developer marketing campaigns, support sales enablement initiatives, and partner with Product to shape roadmap priorities. You will work closely with various teams, including Developer Relations, Comms, Creative, Marketing, and Sales.

• Lead end-to-end go-to-market planning and execution for new platform products, features, and capabilities.
• Develop compelling product messaging, positioning, and value propositions aligned with technical audience needs.
• Drive product launches that generate market momentum, from flagship releases to incremental feature updates.

• Minimum education: Bachelor’s degree or an equivalent combination of education, training, and/or experience
• Have exceptional writing skills with a demonstrated ability to adapt tone, style, and complexity for diverse audiences (executives, technical users, end customers) and formats (long-form content, product briefs, email campaigns, social media)
• Excel at cross-functional collaboration, particularly in aligning Product, Sales, and Marketing strategies
• Have a strong technical background with the ability to understand and communicate complex AI features to both technical and non-technical audiences
• Have a proven track record of developing and executing go-to-market strategies for API products or developer tools, including successful product launches
• Possess strong storytelling skills with a demonstrated ability to create diverse marketing content, including blogs, presentations, sales collateral, website copy, and customer case studies
• We encourage you to apply even if you do not believe you meet every single qualification
• Have 10+ years of product marketing experience and at least 5 years focused on developer platforms, APIs, or technical products
• Experience in highly competitive markets requiring sharp differentiation
• A background in marketing AI/ML products or developer tools to enterprise buyers
• Experience working closely with Sales teams on strategic, technical deals