Director of Marketing

Join Blackbird as the Director of Marketing, where you will set the strategic vision for the brand and oversee its execution across all marketing disciplines and channels. You will define how Blackbird presents itself to the world, translate strategy into execution, and build the brand's presence in key cities and dining communities. You will also manage external narratives, drive diner acquisition, lead a small in-house team, and own the marketing budget. This role requires a strong background in marketing, leadership experience, and a passion for food and hospitality.

• Definir y ejecutar la visión estratégica de la marca Blackbird en todos los canales de marketing.
• Desarrollar campañas que sean culturalmente relevantes y construir la presencia de Blackbird en las comunidades de restaurantes.
• Gestionar las relaciones con agencias de relaciones públicas, escritores freelance y contactos de medios.

• We're looking for someone who can operate at both altitudes — setting the vision for what Blackbird's Marketing direction should take, and staying close enough to execution to make sure that vision actually ships
• Experience at a high-growth startup; you know how to operate with limited resources and high expectations
• Strong performance marketing chops; you know how to drive acquisition at scale
• Proven ability to build brands people actually care about, not just awareness but affinity
• 5+ years of leadership experience, with a builder's mindset
• Strong storytelling and communications instincts, including experience building or running a PR / earned-media strategy
• A writer's sensibility; you can tell when copy is wrong and make it right
• Passion for restaurants, food culture, and hospitality
• 8+ years of marketing experience, with meaningful time in consumer-facing roles
• Experience in a two-sided marketplace
• Background in loyalty, rewards, or payments (not required; a love of the category matters more)
• Existing media relationships and press experience in food, hospitality, or consumer tech
• NYC market experience and existing relationships in the dining space