Senior Growth Marketing Analyst

Join our team as a Senior Growth Marketing Analyst, where you will leverage your extensive experience in growth marketing to build, optimize, and scale our product-led growth (PLG) engines. You will work independently to resolve complex data and operational issues, collaborating with various teams to drive impactful results. Your responsibilities will include auditing and categorizing data signals, evaluating variable factors, and defining the "next best action" for accounts and individual users. You will also analyze and optimize conversion rates, design and run growth experiments, and manage technical configurations for data and analytics platforms.

• Act as the primary business lead to cross-functionally implement, refine, and maintain activation workflows across Marketing, Product, Sales Ops, and Data teams.
• Independently design and run growth experiments (in-product onboarding adjustments, messaging, routing logic) to maximize engagement and move accounts through the buyer journey.
• Audit, track, and categorize 1st-party, 3rd-party (e.g., 6sense, GitHub), and product/marketing signals across target contacts and enterprise accounts.

• Education: Bachelor’s degree in Business, Marketing, Data Analytics, Computer Science, or a related field (or equivalent practical experience)
• Cross-Disciplinary Expertise: Deep understanding of B2B SaaS growth tactics, PLG motions, marketing technology stacks, and revenue analytics, with a proven ability to bridge Marketing, Sales Ops, Data, and Product management
• Technical: Hands-on proficiency with web analytics (GA360/GA4), product analytics (e.g., Amplitude, Mixpanel), CDPs, SQL, and CRM/automation platforms
• Experience: Minimum of 8–10 years of related experience in growth marketing, marketing analytics, revenue operations, or PLG strategy within a high-growth B2B SaaS environment
• Independent Problem Solving: Proven track record of independently determining methods and procedures on complex, ambiguous assignments requiring evaluation of variable factors