Senior Marketing Writer

Join IANS, a leading security intelligence platform, as a Senior Marketing Writer. In this mission-critical role, you will translate our evolution into a data-as-a-service model into clear, compelling copy that drives engagement, demand, and brand authority. You will lead the development of high-impact marketing content across channels, shape messaging, elevate quality, and ensure consistency with our brand voice. You will also develop original creative concepts for integrated marketing campaigns and collaborate closely with marketing, product, sales, and design teams. This is a hybrid position based in our vibrant Boston office.

• Lead the development of high-impact marketing content across channels, shaping messaging, elevating quality, and ensuring consistency with our brand voice.
• Develop original creative concepts for integrated marketing campaigns, including the central idea, messaging platform, and copy themes that extend across various channels.
• Write, test, and refine marketing and sales content that connects with our audience and moves them to act, collaborating closely with marketing, product, sales, and design teams.

• This role is ideal for a strategic writer who understands how words perform in the real world: attracting the right audience, supporting the funnel, and reinforcing brand credibility
• The successful candidate will also be highly skilled in short-form communication, someone who can craft email subject lines that grab attention, write body copy that converts, develop calls to action that drive measurable results, and contribute to a team shaping the conversation around cybersecurity leadership and strategy
• Ability to manage multiple projects and deadlines in a fast-paced environment
• Proven ability to write for multiple audiences and stages of the funnel
• Experience working with complex, technical, or B2B subject matter
• Experience working with HubSpot is helpful but not essential
• Deep understanding of brand storytelling and messaging strategy
• Understanding of how to optimize content for SEO/GEO
• Bachelor’s degree in marketing, Communications or related field
• Experience writing to security & IT leaders
• Strong editing skills and a high bar for clarity, structure, and quality
• 8+ years of experience in marketing or copywriting
• Experience communicating platform, product, or business-model transformations (e.g., SaaS, data-as-a-service) to enterprise or technical audiences is a plus
• Demonstrated ability to develop campaign creative concepts, not just execute against briefs — examples showing concept-to-execution work
• AI-first mindset — fluent with AI writing, research, and ideation tools, and driven to use them as a force multiplier for speed and quality