GTM Strategy (Products and Markets)

Join Pallet, a high-growth startup on the path to IPO, as a GTM Strategy (Products and Markets) specialist. In this role, you'll work at the intersection of product, sales, marketing, partnerships, and strategy, driving execution and solving complex business problems. You'll have the opportunity to work on various initiatives, including product launches, growth strategies, and market expansion. This is a generalist GTM role, and successful candidates will be excited to work across multiple functions and adapt as the company's priorities evolve.

• Identifying and executing high-priority go-to-market initiatives in collaboration with leadership.
• Leading product launches and coordinating execution across product, engineering, sales, and marketing teams.
• Designing and executing growth initiatives, including outbound campaigns, account-based marketing programs, and experimentation efforts.

• Exceptional analytical and structured problem-solving skills
• Experience using AI tools for research, analysis, workflow automation, or content creation
• Comfort working with data from CRM, analytics, product, or sales systems
• Ability to operate effectively in ambiguous, fast-changing environments
• Strong ownership mentality and willingness to execute at both strategic and tactical levels
• 3+ years of experience in consulting, investment banking, private equity, corporate strategy, business operations, growth, or strategy & operations at a high-growth startup
• Strong written and verbal communication skills with the ability to simplify complex concepts
• Familiarity with B2B SaaS and enterprise sales motions
• Experience in growth, product marketing, partnerships, business operations, or revenue operations
• Experience building processes from scratch in an early-stage company
• Experience working directly with sales teams and customer-facing functions