Product Marketing Manager
VTS
New York, United States Posted October 4, 2026
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Salary Range
$120,000 - $140,000
Job Description
Join VTS as a Product Marketing Manager, where you'll shape the commercial real estate industry's understanding of our platform and products. You'll own the go-to-market strategy for our property management product and drive platform-level initiatives. This hands-on role involves collaboration with various teams, developing messaging and positioning, enabling the go-to-market team, leading competitive and customer intelligence, and defining personas and segmentation. You'll also enjoy benefits such as paid parental leave, wellness events, executive coaching, equity packages, and learning opportunities.
- Posséder et gérer le lancement de produits de manière autonome, en collaborant avec les équipes produit et de croissance.
- Développer le positionnement et le message, en créant un message clair et différencié qui reflète l'intelligence du marché.
- Construire des artefacts de vente, des présentations, des démonstrations et fournir une formation qui aident les ventes et le succès client.
- Expertise in positioning and messaging, and in turning them into sales and customer-facing assets
- Strong operational instincts. You think in systems and repeatable frameworks, and you build structure where none exists
- AI-native working style. You use AI tools every day for research, analysis, drafting, and operations, and you have a point of view on doing it well
- Ability to influence at every level, with confidence presenting to executives, sales teams, and customers
- Experience developing customer content programs, such as case studies, testimonials, and advocacy
- Ability to distill complex technical concepts into clear, compelling narratives
- High agency and comfort with ambiguity. You build the first version quickly, test it, make tradeoffs, and iterate quickly
- 3+ years of hands-on B2B product marketing experience, with a track record of successful launches, sales enablement, and product adoption
- Brand development experience
- Experience with product-led growth motions
- Strong design instincts and taste. You aren’t a designer but you can speak their language and know what good looks like
- Background in commercial real estate, proptech, or vertical SaaS
Required Skills
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