Email Marketing Manager

Join Garner as an Email Marketing Manager and take ownership of our email channel from strategy to execution. You will work closely with various teams to turn our growing database into a qualified pipeline. Your responsibilities will include building and managing nurture journeys, running the email calendar and newsletter, writing engaging email copy, and maintaining a healthy database. You will also test, measure, and report on email's contribution to the pipeline. Enjoy flexible PTO, hybrid and remote work options, and a variety of financial and social benefits.

• Own the email channel for employer and broker audiences, from strategy through send, including building and running nurture journeys in HubSpot.
• Write email copy that earns attention from benefits leaders and health insurance brokers, and manage the one-to-one sequences BDRs and sales send after marketing engagements.
• Test, measure, and report on email's contribution to pipeline, and scale what works, while keeping the database healthy through segmentation, suppression, and deliverability standards.

• Working knowledge of deliverability, list hygiene, and email compliance
• Proficiency building workflows, segments, and tests in HubSpot or a similar platform
• A desire to do work that matters: and to be held to a high standard while doing it. You're energized by a mission with measurable outcomes, not just good intentions. You engage with AI tools as part of how you do your best work, and hold yourself accountable to outcomes that matter beyond your team's metrics
• 4+ years of B2B email or lifecycle marketing experience, owning programs end to end
• Strong writing skills, with B2B email samples you wrote yourself
• Comfort reading email and funnel data, from clicks and conversions to pipeline
• Fluency applying AI to write, test, and scale email programs