Group Product Marketing Manager

Join Affirm as a Group Product Marketing Manager, where you'll drive product marketing excellence across the B2B organization. You'll synthesize insights, establish frameworks, and lead critical initiatives. This senior individual contributor role will elevate the quality and impact of the broader Product Marketing team. Enjoy a remote-first work environment, generous time off, and comprehensive health benefits.

• Synthesize insights across the portfolio to shape strategy and guide product investments.
• Establish frameworks and operating mechanisms to improve segmentation, go-to-market planning, and measurement.
• Lead critical initiatives and own a limited number of high-priority, ambiguous opportunities.

• Strong self-serve analytical skills. You’re comfortable using SQL, dashboards, and AI-assisted analysis to investigate questions, test hypotheses, and decide when to scale, adjust, or stop
• A strong portfolio storyteller who can connect complex products into a clear narrative for senior leaders, merchants, and partners
• Proven ability to influence senior leaders, resolve tradeoffs, and build alignment across Product, Revenue, Partnerships, Analytics, and Marketing
• High AI fluency and a track record of improving the quality and speed of your own work while helping others do the same, using AI for tasks such as synthesizing research, analyzing data, automating workflows, and building reusable tools
• A track record of setting strategic direction and delivering measurable outcomes for a significant product portfolio or business area
• 12+ years of experience in product marketing, product strategy, or a related field, with depth in B2B payments, fintech, commerce, or platform businesses
• Experience building reusable frameworks and operating mechanisms that improve segmentation, go-to-market planning, launches, and measurement across teams
• Exceptional strategic and business judgment. You can turn merchant, consumer, market, and performance insights into product priorities, business cases, and investment recommendations