SVP, Team Lead, Brand & Business Marketing-Brand, COO
DBS Bank
Taipei Posted October 24, 2026
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Job Description
Responsibilities
- Lead the strategic development and execution of brand and business marketing initiatives to strengthen brand equity and market positioning.
- Manage and mentor a high-performing team, fostering a culture of collaboration, innovation, and continuous professional development.
- Partner with senior business stakeholders and regional teams to align brand strategies with business objectives and drive growth.
- Oversee marketing operations, budget allocation, and financial governance in alignment with COO guidelines.
- Drive the end-to-end delivery of major brand campaigns, ensuring consistency across all touchpoints and channels.
- Establish robust measurement frameworks and KPIs to track, analyze, and report on the effectiveness of marketing initiatives.
- Manage relationships with external agencies, partners, and vendors to ensure optimal delivery and value.
Requirements
- Proven track record of leadership in brand management, marketing, or corporate communications, preferably within the financial services sector.
- Demonstrated experience in leading and developing high-performing teams in a dynamic corporate environment.
- Strong strategic thinking capabilities with the ability to translate business goals into actionable marketing plans.
- Exceptional stakeholder management and interpersonal skills, with the ability to influence and collaborate across diverse business units.
- Solid understanding of marketing operations, budget management, and governance frameworks.
- Excellent analytical skills with a data-driven approach to decision-making and performance measurement.
- University degree or equivalent professional qualification in Marketing, Business Administration, or a related field.
- Apply Now We offer a competitive salary and benefits package and the professional advantages of a dynamic environment that supports your development and recognises your achievements.
Location:
A12 - 15F (Taiwan) Job:
Marketing and Communications Schedule:
Regular Employee Status:
- Full time
Required Skills
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