Senior Product Marketing Manager (Enterprise)

Join Zapier as a Senior Product Marketing Manager (Enterprise) and lead the go-to-market strategy for new products, shape the governance narrative, and equip the sales team to win on technical differentiators. You will collaborate closely with sales, product, and marketing leaders to bring enterprise Zapier to market. This is a remote position with a range of benefits including unlimited vacation, great healthcare coverage, and stock options.

• Lead the enterprise go-to-market (GTM) strategy for new products, defining commercial packaging and positioning.
• Shape the governance narrative and equip Sales to win on technical differentiators, ensuring a strong understanding of product features.
• Collaborate with cross-functional teams to translate product updates into field-ready materials and support enterprise opportunities.

• You use data to form strong opinions from customer conversations, deal feedback, and packaging experiments, then bring a clear point of view into the room to drive decisions
• You bring deep product and technical depth - you understand how an MCP or agent-based workflow works and can explain it in plain language for a C-level buyer
• You have 8+ years in product marketing with meaningful time supporting enterprise sales
• You're comfortable collaborating async, with clear written updates, tight docs, and strong follow-through
• You're entrepreneurial at enterprise scale - you move quickly with the rigor enterprise deals require, and stay close to what buyers actually need
• You've landed product-market fit for a new product before, turning pricing and packaging experiments into a repeatable motion that reached real customers and closed revenue
• You're comfortable with enterprise buyers: shaping proposals, supporting demos, and turning customer feedback into product and GTM inputs - credible with both executives and end-users
• You actively use AI tools to work more efficiently - ideally you've built automations yourself
• We're looking for the best fit for each of our roles, regardless of the type of companies in your background, so we encourage you to apply even if your skills and experiences don’t exactly match the job description