Vice President of Product Marketing (Adtech Experience Required)

Join Pixalate, a leading adtech company, as the Vice President of Product Marketing. In this strategic leadership role, you will shape how enterprises understand and adopt our trust and safety solutions. You will be responsible for developing region-specific go-to-market strategies, driving product positioning, and establishing Pixalate as a thought leader in ad fraud prevention and digital trust. This is a unique opportunity to build and scale product marketing capabilities in one of the world's fastest-growing digital advertising markets.

• Definir y ejecutar la estrategia de marketing de productos, alineándola con los objetivos globales y abordando las dinámicas del mercado regional.
• Desarrollar posicionamiento y mensajes de productos convincentes que comuniquen el valor único de Pixalate en soluciones de confianza y seguridad, prevención de fraudes y cumplimiento.
• Liderar la planificación y ejecución de la estrategia de entrada al mercado para lanzamientos de productos, lanzamientos de características e iniciativas de expansión del mercado en la región.

• Demonstrated success developing and executing go-to-market strategies that drive revenue growth in enterprise markets
• Proven track record in senior product marketing roles at ad tech, fraud prevention, cybersecurity, or enterprise security companies
• Deep expertise in at least one of the following domains: ad fraud prevention, brand safety, cybersecurity threat intelligence, or trust and safety technologies
• 8+ years of product marketing experience in B2B SaaS, with at least 10+ years in technology or cybersecurity-related roles
• Experience working in or marketing to the region with understanding of regional market dynamics and cultural nuances
• Familiarity with data privacy regulations across APAC markets (PDPA, GDPR implications, etc.)
• Strong understanding of digital advertising ecosystems, programmatic advertising, and ad tech infrastructure
• Knowledge of fraud detection methodologies, malware, botnets, and threat intelligence concepts
• Technical background (computer science, engineering, or equivalent) with ability to understand complex fraud prevention and trust and safety technologies
• Experience presenting to C-level executives and technical audiences alike
• Track record of success in fast-paced, high-growth technology companies
• Entrepreneurial spirit with hands-on approach and "do-whatever-it-takes" attitude
• Exceptional communication and storytelling abilities with proven success creating compelling product narratives
• Strong analytical mindset with comfort working with data, metrics, and performance indicators
• Comfortable working across time zones to collaborate with global teams
• Experience with AI/ML applications in fraud prevention or trust and safety
• Understanding of mobile ecosystem challenges for fraud detection
• Experience managing or mentoring product marketing teams
• Background in enterprise security or payment fraud prevention
• Established relationships with advertising industry stakeholders