Principal Product Manager (Consumer Money, Consumer Banking)

Gusto

San Francisco, United States Posted October 18, 2026

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On-site Full-time Senior
Salary Range

$179,000 - $260,000

Job Description

Join Gusto, a mission-driven company dedicated to empowering small and medium businesses. As a Principal Product Manager, you'll have a significant impact on the development of financial products for workers, helping them manage their money and achieve financial progress. You'll work at the intersection of payroll and consumer banking, owning core Wallet experiences and driving business outcomes. This role requires a deep understanding of customers, collaboration with cross-functional teams, and a data-oriented approach to decision-making.

  • Own roadmap initiatives spanning Gusto financial services, helping workers make financial progress across spending, saving, credit, and money management.
  • Ship consumer banking experiences across the customer lifecycle - onboarding and activation, everyday usage, retention and engagement, and customer support.
  • Take responsibility for the business outcomes of your workstream as a true owner, and use data to drive prioritization, learning, and iteration.
  • Can understand not just how an individual feature works, but how it fits into the broader accounting system
  • 10+ years of product management experience, with directly related product management work in accounting, financial software, or an adjacent domain (mandatory)
  • Should have strong frameworks/foundations to meaningfully prioritize and deliver on customer needs and business outcomes
  • Is comfortable working through detailed workflows, edge cases, data mappings, ledger concepts, and controls needed for accountant confidence
  • Is comfortable facing ambiguous problems
  • Brings meaningful familiarity with accounting concepts (journal entries, reconciliation flows) and can ramp quickly into the accounting product space
  • Has familiarity with AI tools and comfortable using AI tools, including prototypes to accelerate the development lifecycle
  • Is data oriented and experienced using data to inform decisions and track outcomes
  • Is able to wear multiple hats, for example conducting user research, forecasting product adoption or prototyping a new feature all in the same week
Required Skills
product management Gusto payroll collaboration cross-functional collaboration decision making roadmapping onboarding customer service time management accounting bookkeeping reconciliations user research forecasting prototyping
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