Director of Digital & Performance Marketing

Join our team as the Director of Digital & Performance Marketing. In this role, you will build and scale an AI-first performance marketing engine that drives pipeline, revenue, and growth efficiency. You will define and own the digital marketing strategy, build a digital-first pipeline generation engine, and set the AI roadmap for the digital marketing function. You will also lead a team of high-performing digital marketers and collaborate cross-functionally with Sales, Marketing Ops, Data Analytics, and Regional/Field Marketing.

• Definir y ser responsable de la estrategia de marketing digital alineada con los objetivos de generación de pipeline y ingresos.
• Construir y escalar un motor de generación de pipeline digital de primera, abarcando medios pagados, señales de intención y compromiso basado en cuentas.
• Establecer la hoja de ruta de IA para la función de marketing digital, incluyendo qué herramientas, qué casos de uso y qué flujos de trabajo se automatizan primero.

• Proven ability to define and lead marketing strategy, not just execute campaigns, with experience influencing planning cycles, investment decisions, and GTM strategy
• Strong experience leveraging first-party and third-party intent data, account scoring and segmentation, multi-channel audience orchestration, and AI/ML-driven optimization and automation
• Proven ability to build or transform digital functions into scalable, AI-enabled revenue engines, with strong test-and-learn discipline and a focus on continuous improvement
• Ability to operate at both strategic and hands-on levels, with a bias for action and strong ownership and accountability
• Hands-on experience with AI-powered marketing tools, such as predictive bidding, AI creative generation, account scoring models, or similar
• Proficiency with modern martech stacks (e.g., Salesforce, Marketo, Demandbase), and the ability to translate data into clear insights and actionable strategy
• Player/coach mindset with experience leading and developing teams, strong cross-functional collaboration across Marketing, Sales, Ops, and Analytics, and excellent communication skills with the ability to simplify complexity and drive alignment
• Deep expertise across paid media, audience targeting, and performance optimization
• Strong understanding of how digital marketing drives pipeline, revenue, and growth efficiency, and a demonstrated track record of driving measurable pipeline impact and ROI
• 10 or more years of experience in B2B digital or performance marketing, with cybersecurity experience a major plus; experience in cybersecurity, cloud, or enterprise SaaS is preferred
• We’re looking for people who are relentlessly curious and committed to continuous learning
• AI is reshaping every function across our business, and we enable every team member, regardless of role or level, to build fluency in AI tools and concepts. Those who thrive here actively seek out new solutions, experiment thoughtfully, and apply what they learn to drive better, faster, smarter outcomes