Senior Product Marketing Manager

Join our growing Product Marketing team as a Senior Product Marketing Manager. In this individual contributor role, you will bridge the gap between our product innovations and the market, ensuring successful feature launches and effective communication of their value to users. You will conduct customer research, synthesize feedback into actionable insights, plan and execute go-to-market strategies, and develop compelling marketing assets. Success in this role will be measured by your ability to build strong relationships with cross-functional teams, execute major feature launches, and influence product strategy.

• Conduct customer research to uncover pain points, needs, and market gaps specific to our target audience, and synthesize feedback into actionable insights for the product roadmap.
• Plan and execute go-to-market (GTM) strategies for new features and products in collaboration with Product Managers, and develop clear, compelling marketing assets that support GTM launches.
• Build strong relationships with Product, Engineering, and Marketing teams, actively contributing to product discussions and roadmap prioritization based on market insights.

• Proven ability to perform customer research, analyze feedback, and translate it into product-shaping insights
• Experience developing and executing go-to-market strategies for SaaS products
• A deep, firsthand understanding of the challenges and workflows that marketers face today, ideally through direct experience
• A portfolio of your work/vibe-coded tools/personal projects that support your experience
• A strong data-driven mindset for measuring and iterating on marketing efforts
• At least 5 years of practical, hands-on experience in a marketing role at a SaaS company
• Experience with content creation and sales enablement material development
• Strong knowledge of SEO principles and market dynamics
• Familiarity with Ahrefs products and how they're used by marketers